New sports media degree gains final approval
The Indiana Commission on Higher Education granted final approval Thursday for a new Media School degree: a Bachelor of Science in sports media.
Previously offered as a concentration within the Bachelor of Arts in media, sports media has grown into the school’s second most popular track, attracting more than 300 students. Its popularity led Galen Clavio, associate dean for undergraduate education and sports media program director, and other Media School leaders to create a dedicated degree that offers a more specialized and career-focused path.
“The structure we’re trying to provide sports media students is different from what we would provide to media advertising or film, TV, and digital production students,” said Clavio. “With a standalone degree, we can shape curriculum to better address students’ needs.”
The sports media industry is thriving and evolving, driven in part by streaming platforms, social media coverage, and the rise of direct-to-fan engagement strategies. The Media School’s new degree positions graduates for careers in broadcasting, content creation, production, and management fields where employers increasingly seek specialized training. The program emphasizes experiential learning through coursework, student organizations, and internships.
“We’re excited to offer a program that reflects the dynamic nature of sports media, a field that blends storytelling, technology, and business,” said Dean David Tolchinsky. “Sports media is truly a nexus of entertainment and culture, giving students the opportunity to develop a diverse set of skills for a rapidly evolving industry that shapes how communities connect through sports.”
Students can choose from three concentrations: sports media content, sports media production, and sports media management. This approach allows students to tailor their education to their interests while gaining a comprehensive understanding of the sports media industry.
Clavio also believes the new degree will attract top talent nationwide.
“I think having this degree will be a great attractor of students from across the country who want to work and learn in a competitive but supportive environment, where they can get all the hands-on skills they need and learn from some of the best professionals in the country,” he said.
Students can begin enrolling in the new program in the coming weeks.