10-11:15 a.m.
Nov. 7
Franklin Hall, room 312
What does it take to stand out? Is your foot in the door? Getting started in advertising isn’t always easy, but it is possible. Panelists include:
Moderator: Lecturer George Logothetis
BA'24, art director, Special U.S.
Eva is an art director at Special U.S., which is ironic since there’s nothing special about someone moving to LA to pursue “creative passions.” She primarily works on Uber Eats and other clients that she’s not allowed to talk about in a public forum until 2026. She would like to thank her mom and Britney Spears for getting her to this point. Editor’s note: Eva thought she was winning an award, so that’s why she thanked her mom and Britney Spears. Eva is not in fact winning an award.
BA'90, EVP, head of creative advertising, Fox Entertainment
Scott Edwards leads campaigns for hit series like "The Masked Singer," "9-1-1: Lonestar," "The Simpsons," and "Next Level Chef," overseeing trailers and promos to key art and social content. With more than two decades in entertainment marketing, he has held senior roles at Fox and top agencies including BLT AV, Crew Creative, and AV Squad, and previously worked at New Line Cinema. Scott also teaches short-form storytelling at Santa Monica College and global marketing at UCLA Extension.
