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Catt Sadler
Host of "Catt Sadler Now" podcast
Catt Sadler, BAJ'97, podcast host and owner of production company Love Bug Entertainment
"I'm from Martinsville, Indiana. Both of my parents went to IU. My aunt and uncle went to IU. And although it was 20 minutes down the road, it was always the school I wanted to attend. During my senior year, I obtained my first television internship at the local FOX59 station. My first full-time job was as a general assignment reporter. I was on camera for a little while doing a piece called "Youth Matters." So although I was really young, I was very fortunate because I got to report and produce on a weekly series. But I really was interested in the arts, entertainment, fashion, music, film, and television, and at the time, there were only three major networks doing entertainment news. One of them was Entertainment Tonight, so I was like, ‘How do I engineer my career to get there?’
I got my first job in California when I was 22 as an entertainment reporter on The WB 20 news. I was on live television every night, writing my own stories, producing my own pieces, doing my own interviews, editing the content with editors. In many ways, that was the second part of my education. And I loved it. I was in San Francisco for three years doing the news.
Then I had my first son and I moved back to Indiana, got back on television at FOX59 on their morning show. Then I had my second son, and I really got the itch to go to Hollywood. I would watch the award shows, the Oscars and the Grammys. And I just thought ‘I could do that.’ I had almost a decade of experience under my belt. So with that experience, I thought I had a shot and started doing some auditions in LA. Three months later, I landed a job as a TV host for E! That was in 2006 with the help of an agent I had in New York, and I was on the channel for about 12 years, five days a week.
When I left that job in 2017, I really wanted to build my own business as my own person deciding who I interview and what type of content I create. That's when I started a production company called Love Bug Entertainment and launched my first podcast.
I have this weekly show, I book my own guests, and I decide what to talk about. It's complete creative liberty to do whatever I want to do. And it's been thrilling to see my media offerings evolve. My podcast is called ‘Catt Sadler Now,’ and I talk with women from all industries. It's a lot about personal growth and personal development, health, wellness, some spirituality, some beauty. And I share a lot of myself, which is different because for years, I interviewed massive celebrities about their lives and what they were doing. But now my audience has questions for me about my life experiences and being a mom. I share very vulnerably about a lot of these areas of my life in hopes that other women feel less alone in their own struggle.”
Written By Erin Stafford
Photos By Emma Ramirez