Research and Creative Interests
- Social Media Strategies
- Strategic Communication
I am a master’s student in the Media School, majoring in Strategic Communication. I just finished my undergraduate studies at IU. My previous major was Advertising, and I minored in Marketing and Creative Technologies in Art and Design. I’m very interested in photography, but I am still a beginner.
And I have had two internships in China. I entered the advertising department of Hunan TV as an intern. I have participated in the planning and implementation the work and participated in the program “My Little One” and “Mr. & Mrs.” advertising executive work. This experience gave me the chance to learn the advertising process in a TV program. And I participated in Ogilvy (China) ‘s 2021 advertising plan for Olay as a part-time assistant. I have some experience in campaign planning. Moreover, I also was a member of Agency 7 in the Media School. Agency 7 is a fully integrated marketing communications agency run by handpicked students.