Ernie Pyle World War II Museum
Jack Brosnan, Natalie Fritz, Marisa Giacalone and Katherine Labellarte created this advertising campaign for the Ernie Pyle World War II Museum in Dana, Indiana, in the class Integrated Media Strategy and Content.
The campaign told a lesser-known story of the beloved war correspondent: one of the boy who came from the tiny town of Dana, went to school at IU, traveled, suffered, listened and wrote heartbreaking stories.
The advertisements ran in newspapers throughout Indiana during the museum’s opening week of the season.
