Keep Wrestling
Black screen. Adidas logo.
Dark room with alarm going off. Voiceover: It’s more than just wrestling.
A kid gets up.
Archival footage of children wrestling.
Voiceover: I started wrestling when I was four years old. Almost 20 years later, this sport has taught me lessons I’ll never forget.
Text: Keep Wrestling. Directed by Joey Still.
Voiceover: Most importantly, I’m in control of my own destiny.
The man exercises in a room. Music swells.
Voiceover: A wrestling match is between two people.
Two me wrestle in the IU gym.
Voiceover: There’s no one to turn to when things get hard in the midst of seven minute match. It’s all up to me.
A man trains.
Voiceover: I’ve applied this mindset to life off the mat. I knew from a pretty young age that I was different.
A man makes coffee while it’s dark outside. A closeup of him watching NCAA matches.
Voiceover: And in order to accomplish the crazy goals I have, it’s going to take an insane amount of work.
The man goes running around IU’s campus.
Voiceover: This sport proves time and time again that you get out of life exactly what you put into it.
He works out in the gym. Wall reads: Excellence is a habit. Aristotle.
Voiceover: Wrestling matches are often won in training, long before the whistle blows under the lights.
He practices in the gym against the Indiana backdrop.
Voiceover: Not unlike wrestling, life is about the journey, not the destination. I have dreams and aspirations that’ll scare a lot of people. Myself included.
He jumpropes while others run laps.
Voiceover: But I’m prepared for it.
He wrestles in the gym.
Voiceover: Wrestling has taught me to focus on the here and now, to be where my feet are. This is why I wrestle. It’s hard. Harder than anything else I’ve ever done by far. But I will forever cherish the lessons learned along the way.
He runs around campus. He leaves practice with his friends.
Voiceover: And when life gets hard, I’ll resort back to the basics. Just keep wrestling.
Black screen. Adidas logo.
This speculative ad for Adidas by Joey Still won Best Cinematography, Best Editing and Best Non-Fiction Film in the 2022 Montage Film Festival.