Potter publishes communication research encyclopedia

The Media School Report • Jan. 16, 2018

Professor and Director of the Institute for Communication Research Rob Potter was one of three editors for the recently published The International Encyclopedia of Communication Research Methods.

The encyclopedia explores all forms of communication research methods ranging from classical to modern to advanced methods. It comes in three comprehensive parts, “Foundations of Empirical Research,” “Methods of Data Collection” and “Methods of Data Analysis.”

Potter was an associate editor with Christine S. Davis of the University of North Carolina at Charlotte, and the two worked with editor-in-chief Jörg Matthes of the University of Vienna. Potter also contributed two entries to the encyclopedia along with scholars from around the world.