Media Technologies and Cultures

Media Technologies and Cultures Concentration

Students in the Media Technologies and Cultures concentration will learn how to investigate the dynamics (power, politics, identities, etc.) of different forms of media technologies; inquire into how particular technologies might have operated in distinct historical situations; and address the development and implementation of media technologies in diverse cultural contexts. The concentration provides a range of critical-cultural research tools (including but not limited to media theory, philosophy, history, and ethnography) that equip students to understand, critique, and intervene in the technologically-mediated productions, politics, debates, and power relations that construct our everyday public and popular lives.  Technologies in this area are inclusive of a wide range of social, technological, digital, material, visual, auditory, and screen media cultures.

Students will:

  • become familiar with a wide range of social, technological, digital, material, visual, auditory, and screen media cultures;
  • acquire critical and analytical tools necessary to investigate the dynamics (power, politics, identities, etc.) in the spectrum of media technologies;
  • develop historical perspectives about the particular impacts and operations of specific technologies in distinct periods;
  • recognize the diverse cultural contexts in which media technologies develop and operate;
  • practice a range of critical-cultural research tools (including but not limited to media theory, philosophy, history, and ethnography) that equip students to understand, critique, and intervene in the technologically mediated productions, politics, debates, and power relations that construct our everyday, public, and popular lives.

Requirements

Many concentration courses have prerequisites. Be sure to take those into consideration when selecting a concentration and planning the degree.

Note: Media Technologies and Cultures students should choose one of the core courses linked to this concentration. See “Choosing Managing/Thinking/Making Courses Based on Degree Sequence.”

1. Complete at least 15 credit hours, including at least 9 credit hours at the 300–400 level, from the following:

ANTH-E 438 Communication in the Digital Age

(3 cr.) CASE S&H

Examines the everyday issues surrounding public speech in new media: how people establish appropriate behavior in new media and respond to new possibilities for deceptive behavior; how ideas of what counts as ‘public’ and ‘private’ change as the result of changes in the way communication circulates; why scholars believe public speech and democracy are so intertwined. Credit given for only one of ANTH-E 438 or CMCL-C 429.

MSCH-A 315 Advertising and Consumer Culture

(3 cr.) CASE S&H

Critical examination of advertising’s role in modern societies. Focuses on marketing and consumption as central activities in shaping personal identity and social relations. Credit given for only one of MSCH-A 315 or CMCL-C 315.

MSCH-D 337 New Media

(3 cr.)

Develops frameworks for understanding new media technologies in social contexts. Compares computing, networked digital media, and social media to prior eras of technological change, focusing on interactions among technological, industrial, regulatory, social, and cultural forces. May be repeated with a different topic for a maximum of 6 credit hours in MSCH-D 337 and CMCL-C 337.

MSCH-F 306 Writing Media Criticism

(3 cr.) CASE A&H

P: MSCH-C 101 or CMCL-C 190, or consent of instructor. Study of the main schools and methods of media criticism; emphasis on developing the analytical and critical skills necessary for writing film, television, and/or other types of media criticism. Credit given for only one of MSCH-F 306 or CMCL-C 306.

MSCH-F 309 Images of War and Peace in Public Culture

(3 cr.) CASE A&H

Examines the cultural contestation of images of war and peace with a focus on the materiality of political images in a variety of verbal, visual, and acoustic media across a range of cultural forms such as film, literature, art, public memorials, and political texts. May be repeated when the focus is on a different country or region for a maximum of 6 credit hours in MSCH-F 309 or CMCL-C 311.

MSCH-F 311 Media History

(3 cr.) CASE S&H

P: One of MSCH-C 213, MSCH-C 207, TEL-T 205, or TEL-T 207, with a grade of C- or higher; or consent of instructor. Surveys the historical development of mediated communication suggesting linkages between the past and present. Examines a variety of time periods and media forms: telegraphy, telephony, radio, television, and computer communication. Credit given for only one of MSCH-F 311 or TEL-T 311.

MSCH-F 336 Using Popular Culture

(3 cr.) CASE S&H

Critical exploration of the form, content, and uses of popular culture in everyday life. May be repeated with a different topic for a maximum of 6 credit hours in MSCH-F 336 and CMCL-C 336.

MSCH-F 375 Race, Gender, and Representation

(3 cr.) CASE S&H

Construction of race and gender identities across a range of media. Emphasis on the power of sound/image representations to shape and contest ideas about race and gender. Topic varies. May be repeated with a different topic for a maximum of 6 credit hours in MSCH-F 375, JOUR-J 375 or CMCL-C 412.

MSCH-F 391 Media Audiences

(3 cr.) CASE A&H

Studies audiences in the context of film, television, new media, and other media forms. Topic varies, but may include a focus on theories of spectatorship, historical reception studies, ethnographic and/or empirical audience studies, global or transnational audiences, Internet communities, performance theory, fan cultures, and subcultures. May be repeated with a different topic for a maximum of 6 credit hours in MSCH-F 391 and CMCL-C 391.

MSCH-F 392 Media Genres

(3 cr.) CASE A&H

P: MSCH-C 101 or CMCL-C 190, or consent of instructor. Topic varies. Analysis of typical genres, such as westerns, situation comedies, documentaries, etc. Problems of generic description or definition: themes, conventions, iconography peculiar to given genres. May be repeated with a different topic for a maximum of 6 credit hours in MSCH-F 392 and CMCL-C 392.

MSCH-F 398 National and Transnational Cinemas

(3 cr.) CASE A&H, CASE GCC

Historical survey of major national cinemas. Subject varies. Topics include Brazilian cinema, British cinema, Chinese cinema, French National cinema, German film culture, Indian cinema, and Italian cinema. May be repeated with a different topic for a maximum of 6 credit hours in MSCH-F 398 and CMCL-C 398.

MSCH-F 420 Topics in Media History

(3 cr.) CASE S&H

Media historiography, topics in national media history, national and international movements and trends. Topic varies. May be repeated with a different topic for a maximum of 6 credit hours in MSCH-F 420 and CMCL-C 420.

MSCH-H 399 Readings for Honors

(3 cr.)

P: Junior standing and approval of the Director of Undergraduate Studies. Readings directed by a member of the faculty. May be repeated for a maximum of 6 credit hours in MSCH-H 399 and CMCL-C 399.

MSCH-X 472 Media Internship

(1-3 cr.)

P: Junior or senior standing; at least 12 semester credit hours completed in the department; advanced arrangement with academic advisor. Faculty-supervised work in a communications field related to student’s academic interests. Student must write a critical analysis paper and be evaluated by a workplace supervisor. S/F grading. May be repeated for a maximum of 6 credit hours in MSCH-X 472 or CMCL-C 382.

MSCH-J 450 History of Journalism

(3 cr.) CASE S&H

P: Junior/senior standing or permission of instructor. American social-intellectual history integrated with the story of news media development, emphasizing the historical relationship of the mass media to American social, economic, and cultural patterns and developments. Origin, growth, shortcomings, and achievements of media. Impact of society on the media and vice versa. Credit given for only one of MSCH-J 450 or JOUR-J 450.

MSCH-J 470 Broadcast Media Analysis

(3 cr.) CASE S&H

P: Junior/senior standing or permission of instructor. Seminar on problems of communicating news through aural and visual channels. Application of communications theory to broadcast news and public affairs presentations. Study of effects of format, verbal content, nonverbal content, and presenter on communication process. Credit given for only one of MSCH-J 470 or JOUR-J 470.

MSCH-M 411 Media Industries and Cultural Production

(3 cr.) CASE S&H

Examines the social, economic, and cultural forces that influence the creation of programs and genres in the media industries. Topic varies, but may explore the role of networks, advertisers, studios, and independent producers. Credit given for only one of MSCH-M 411 or CMCL-C 411.

MSCH-P 335 Production as Criticism

(3 cr.) CASE A&H

Provides conceptual and hands-on experience for researching, writing, and producing different genres of video programs using VRA camcorders and editing systems. This course emphasizes conceptual processes from the original script to the completed video. Lab fee required. May be repeated for a maximum of 6 credit hours in MSCH-P 335 and CMCL-C 335.

MSCH-P 435 Documentary Filmmaking: Theory and Practice

(4 cr.)

P: MSCH-C 101 or C190; one of MSCH-P 335, MSCH-P 360, CMCL-C 335, or CMCL-C 360, or equivalent. Study of the major historical movements in documentary film. Combines theoretical and historical readings on questions of documentary realism with practical exercises in the production of digital-video documentaries. Lab fee required. Credit given for only one of MSCH-P 435 or CMCL-C 435.

MSCH-T 410 Media Theory

(3 cr.)

P: MSCH-C 101 or CMCL-C 190 or consent of instructor. Survey of writings, concepts, and movements in media theory. Credit given for only one of MSCH-T 410 or CMCL-C 410.

2. Specialization restrictions:

See The Media School Bulletin for complete details.